IT Cosmetics came into my radar, as with most makeup-related things these days, through a makeup artist group I’m a part of online.
The indie cosmetics line has exploded recently, due to their products with incredible coverage and pigmentation, and is used by many professionals in their kits.
I am super excited to know it’s now in Singapore, available at… where else? The Mothership, Sephora. Here are my top picks of what to get from the brand…
IT Cosmetics CC+ Cream with SPF 50+
This all in one CC cream pretty much will do it all, in one simple step. As you may know, my recommendation for makeup beginners or anyone who wants a simple makeup routine is to skip foundation and all that jazz, and instead invest in a BB/CC cream. They are just as good, if not better for everyday makeup wear. It’s very highly pigmented so I think everyone will love the coverage, and the high SPF 50 and UVA/UVB physical only sunscreen is perfect for the weather here in Singapore. It also boasts an anti-aging, ultra hydrating formula, which I think everyone will also appreciate.
IT Cosmetics Bye Bye Pores
Remember my post about this common powder mistake? Yeah, you gotta always be careful about loose powders like this, because the first ingredient is silica, but this award-winning powder is one of those standard must-haves in every makeup kit, professional or personal. A thin layer over your makeup and you’ll reach flawless skin levels. Just remember my tips to avoid that HD power mishap!
IT Cosmetics Bye Bye Under Eye
This was the first product I had heard of this brand. A lot of pros were saying it’s the best they’ve come across, and since then, this full coverage concealer has won tons of awards, including “Cosmetics Innovator of the Year”, which says it all, I think. The formula, a bit like the CC cream, boasts anti-aging ingredients which I suspect what makes this concealer so easy to use, helping cover just about everything: dark circles, age spots, redness and other discoloration. This would be very good for mature ladies, or those with some signs of aging too – I know many pros who says this has never let them down on mature clients.
One thing to keep in mind with IT Cosmetics is to remember that they kinda bridge the line between being a personal and professional makeup line – it was developed by plastic surgeons, after all – so sometimes, products that are as “heavy” as these might make you break out. It almost seems like an oxymoron, but heavy pigmented products help to cover up those with acne and blemishes skin the best, but sometimes, it can also cause more breakouts. So definitely give the products a try on you jawline for a week and see how it fairs.